TV and Film Awards Poster

This is the final design for our TV and Film Awards poster. In this brief it was required that we created a poster that specifically had to include the event name, venue, date and time. As the brief said it had to be 'glamourous' we made it 50's glamour inspired. The camera used in the poster is very similar to a 1950's camera, I think the camera and film roll looks vert effective and appropriate. The brief stated that the colour blue should be used, however we used white font colour. Overall, the poster was difficult to make but I enjoyed designing it and I think it looks very effective and eye catching. I think the camera turned out very well and it stand out from the poster.

Promotional Material Evaluation

For this project we were given the task to produce promotional material for a client in a specified amount of time to their standard. This project required conversation between the client and our group to ensure we produced the most affective piece of work. After receiving our briefs, I took it upon myself to contact the client via email to ask for a more detailed description of what we would be producing. When we finalised this the group then went on to research similar promotional materials in the industry, such as; Oscar posters, other film award posters and fashion and glamour designs. Throughout the production process I altered a lot of my work to look at a variety of different fonts, effects and textures, sizes and colour schemes to change the material.
I used the inspiration from previous Oscar Award's posters to give the smoky, yet glamorous, design for the poster and DVD cover. In this project it was vital that the poster and DVD cover matched the same design as the tickets that we were also producing for the client separately. Our original design was going to be of two silhouetted black figures, representing award winners, however this idea gradually evolved into our final design - proving to be more glamourous and suited for an awards poster.
I have learnt a lot from this project and what it is like to work for a real client and provide them with a finished product to their liking in a limited amount of time. We came across several problems, such as the computers not working, however after explaining this to our client, we were able to still finish our work before their ideal deadline. It felt exceedingly rewarding producing a piece of work for a client and I really enjoyed this project overall.

Film research

Film cameras -

After we finalised what we were going to have on the poster, we then researched the typical 50's style camera and film roll to see what they specifically looked like. There is a distinctive difference between the cameras and film roll back in the 50's and now due to technology evolving, however I think that it shall add more of an affect to the poster by using a 50's style camera image.

Research

Iconic people in the 50's-

We researched icons from the 50's to see what they looked like and what they aspired to be and look like. In the 50's women were seem as very beautiful, classy and glamourous and spoilt themselves in expensive clothes as fashion was a big influence to their looks. By researching the fashion and style of the 50's and comparing it to the modern day, it has helped me come to the understanding of how the fashion, film and beauty industry has changed and developed throughout the years.

Research for design of film awards poster

Dresses and 50's fashion- 

When researching how to design a film poster, I compared popular award posters I had previously seen, such as the Oscars and Baftas and instantly saw that they were very glamourous and fashionable, which gave me the inspiration for my own design. Our research consisted of looking at 50's glamour as this was a possible theme for our poster. A lot of the 50's fashion was dresses that had halter necks and puffy skirts, however the more formal dresses were made of a silk material.

Research for making good promotional material/a brochure

Top tips to producing a good brochure:

01. Know your purpose BEFORE you start-
When you're thinking about how to design a brochure, start by asking clients why they think that they need a brochure. Then, they need to define their objectives. Sometimes they just want one because their last brochure didn't work. If they've come up with a brief for you, take a step back from that and look at exactly what it is they're trying to achieve.

02. Limit your fonts-
You don't need many fonts when you're thinking of how to design a brochure - just a heading, subheading and body copy font. But we see it all the time in student portfolios - people think they need to find a headline font nobody has ever used before. Clients will usually take the lead on fonts as they'll often have a corporate identity in place.

03. Take stock of your paper stock-
Talk about paper stock before you put pen to notepad, let alone go as far as switching on your computer. If you're working for a client, ask if it has to be the standard A4. Find out if they've considered using uncoated paper, for example. there a great post here on making a paper choice.

04. Get your copy right-
Great copy is often the most undervalued element in brochure design. A lot of people don't understand that copy needs to be considered as part of the overall design concept.
At the early stage of any brochure design project, experiment with the copy to see if it needs reworking. Headlines aren't something to just drop in later. Here's a great copy writing guide.

05. Put readers first-
When thinking of how to design a brochure, keep the end purpose in mind. Is this a brochure that's going to be posted out in response to requests made on a website? Is it a giveaway at an exhibition, or a leave-behind brochure? When someone opens it, what will it say to them? Design for that person, not for yourself.

06. Think of simple statements-
You want to know how to make a brochure that stands out, right? Sometimes the simple ideas are the best. If a client has decided they want lots of cliched images to get a particular point across, it's probably better to scrap them. The solution might be to use a typographic cover instead, and make a very literal statement about what they want to say.

07. Set pen to paper-
Break out the layout pads and try drawing and sketching ideas to start with. We brainstorm everything among everybody - Toast projects start life on layout pads with pencils and pens. What we don't do is take a brief, go away for two weeks and then present three concepts to see which one the client hates the least.

08. Keep what works-
Don't try to be wacky or different just for the sake of it when you're thinking of how to design a brochure that gets noticed. For example, most designers use the same 10 to 20 fonts across a lot of the projects they work on. There are sound design reasons why Helvetica is used a lot, and why Rockwell is a good headline font.

Thimble Evaluation

Web design evaluation

 

The purpose behind this task was to successfully create and design a web page for a band/artist to suit their target audience effectively and provide sufficient information for a website. This task requires using a web coding site; https://thimble.webmaker.org that allows the user to code lines to insert text, videos, images and also design the page. I have created my web page with the aim of promoting the band and also to potentially increase the band to fan communication. To determine what type of things the target audience would appreciate on the web page, I looked at several different artist websites.
This helped me find inspiration on what to include and also identify what the codes and conventions are of a website of a specific genre. In my notes I studied and compared the different navigation options each website offered and also the visual design of them, such as colours, vibrancey and shading. I created my own navigation bar using inspiration from other websites and inserted it to the top of the webpage to allow for easy, efficient browsing. I embedded three different videos, all relating specifically to the band and their music, and changed the sizes of each video player to add diversity and effect.
In this project I worked hard and aimed to acheieve a professional look and design whilst providing suitable information. I found this task partially difficult, however after perservering throughout the project I became more confident with experimenting with coding. If I was given the opportunity to do this task again I think I would add more text in the main body of the homepage instead of simply inserting and embedding videos there. I am overall quite satisfid with the outcome of this project and confident to say that I have become more experienced in the field of web design and coding, and also using Mozilla Thimble.

My website url - https://thimble.webmaker.org/p/lmlr/